Cities in Motion Index 2014
As an Architect, Cities are one of my preferred fields, There are a lot of different Cities around the world and each one has their own uniques characteristics. Big Cities, small Cities, technologic Cities or ancient ones.
This infographic is from this study made by IESE Business School. All the information that you need can be find in those links, I am writing about this image because I consider it is an excellent summary of the whole investigation. Besides, this post is just about the analysis of this picture because I am a huge fan of good infographics and I think this is a great resource to show a lot of information in a simple way to read.
First, I have to write about the geometric configuration. In english we usually read from left, to right, then, go down from left to right and so on, imagine you reading a comic, it is the same. We can identify four big frames; top left is the most important, the first you read, with the title of the infographic, name of the involved institution, then right, a top ten of great cities according this study, maybe this subframe is the heart of this infographic. At the bottom of this frame there is more data, The first three countries with best cities and where is all this data from. But believe me nobody notice that at first because…
After seeing the top ten we would read the next, the frame at the right. It has a vertical structure beginning at the top with Strengths and Weaknesses from the last top ten, is a transitional element in fact. The first elements we appreciate are a serie of icons, some in one side, strengths, and some in the other side, weaknesses. The explanation of these icons are located just below: “10 Dimensions of Good Urban Development”. Ten icons that has different means, Economy, Environment, International Projection, Social Cohesion, Public Administration, Urban Planning, Technology, Mobility and Transportation, Human Capital and Governance. This dimensions are indicators about the development of cities. If we are going back to the top we can see the relationship between the top five and some pros and cons.
Let´s go to the third frame, “Trendsetter Cities”. There is four quadrants: High potencial, Challenger, Vulnerable and Consolidated. These quadrants were made from two axes, Trend vertical and Current Position horizontal. Cities are living organisms that can evolve, permanent movement, permanent changing. Because of that this study-infographic was called Cities in Motion. Is curious, the City when I was born is Caracas, according to this study is located in the Vulnerable zone. Right now I am living in Munich one of the Cities in the Consolidated zone. I really feel the difference between this Cities.
The last frame at the bottom, Conclusions, talks by itself, with seven sentences chosen from several ones, indicates an amount of factors that affect the evolve of Cities. Factors like perfects Cities does not exist, or changes are slow to come. These conclusions are not only from this infographic, instead the whole study made by IESE.
Another important element in this image is the use of color. There is just 4 of them, including white, variations of red and gray and yellow. These colors are from IESE´s corporate image too, you can see the web page that I provided above and check that fact. From a color approach the most valuable information is from the bottom of the image, Conclusions, Working as an envelope of the rest and like a graphic base.
I have my own conclusions about this infographic, I will study the place where I live and all the cities I could visit and then, return to the place where I was born to turn it into what I’ve always wanted to be.
Note: This post was written as an assignment to the class English Composition I: Achieving Expertise, by Duke University.